According to a new market research report published by Credence Research “Global Tissue Paper Market (Product Type (Toilet paper, Kitchen & hand towels, Napkins, Facial tissues, Others,); Raw Material (Wood Free, Wood Containing, Recovered Paper,); Application (Residential Usage, Commercial Usage); Distribution Channel (Supermarkets, Online Channels, Departmental Store)) – Growth, Future Prospects and Competitive Analysis,2019 - 2027”, the overall tissue paper market worldwide was valued at US$19.5 Bn in 2018 and is set to grow with a CAGR of 6.0% during the forecast period.
Tissue paper provides various advantages which include reduction of risk of communicable diseases for instance flu & cold, moreover, it also prevents from bacterial infections, therefore the demand for the tissue paper is increasing. These products are useful for cleaning and sanitization purpose. There are different types of tissue papers which has different applications based on demand and usage. The rising awareness of communicable diseases and hygiene among working women is a major factor boosting the market.
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Additionally, the presence of Japan, China, India in the region are the major contributors for the growth of the market. Moreover, increasing tourism and hospitality in the region is also driving the tissue paper market in the region. Lastly, presence of various major hotels in the region also contributes in fueling the market, as hotels consume large amount of toilet papers, napkins and other types of tissue paper.
Some of the prominent players operating in the tissue paper market include Johnson & Johnson Services, Inc., Procter & Gamble Inc., Kimberly Clark Corporation, Svenska Cellulosa Aktiebolaget SCA, Clearwater paper Corp, NiceNex s.a.r.l, Kruger Products L.P, Sofidel Group, MPI Papermills Inc., CMPC Tissue S.A., Unicharm Corporation, Metsä Group, Cascades Inc., and WEPA Hygieneprodukte GmbH.