Augmented reality game developers continue to improve game graphics and offer more features for users, making AR one of the more popular platforms in the gaming industry. Augmented reality games allow users to compete in life-life battle zones, interact with realistic-looking settings and characters, and utilize plenty of weapons and tools to claim victory over other competitors.
Below we explore the most popular and critically acclaimed Augmented reality games for both iPhone and Android.
Ingress places two factions in the same MMO world: The Enlightened and the Resistance. Both sides battle to claim the dark energy. Players choose a side to locate and secure the energy source within portals throughout a designated city to win the war for their faction. The open, ever-changing narrative offers plenty of strategic options, clues, hidden codes, weapons, and tools. This AR game is embedded in a highly socialized environment where players interact, form teams, and communicate through the Intelligence Map.
Android | iPhone
- POKÉMON GO
Pokémon Go’s enhanced augmented reality setting, known as AR+ mode, makes it appear that Pokémon is a physical part of the surroundings. Therefore, players feel as though they are capturing images of a Pokémon in the real world. The new addition requires more skill, agility, and awareness of the surroundings. Players appreciate the improved graphics. Pokémon GO is now available for both iPhone and Android.
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Android | iPhone
- CMOAR ROLLER COASTER VR
What distinguishes Cmoar’s Roller Coaster VR from the myriad of other AR coaster apps is the ride duration: nearly four minutes per ride. That is twice as long as the popular Rollercoaster app. Cmoar currently has plans to develop a Gear VR version for RCVR in addition to Android and iPhone. In the meantime, the greatest thrill of this AR experience is sitting back and enjoying the ride. There are several rides to choose from in a vast array of settings.
Knightfall is a textbook battle strategy game that has set the template for the future of AR gaming. The plot is simple; the Knights Templar defend the castle from enemy Mamluk Warriors. A spotlight feature of Knightfall is the player’s ability to place the battlefield down on any flat surface, giving them a unique vantage point from which to fire arrows and catapults at the enemy. Players earn gold that they can use to collect weaponry, build defenses, and strengthen an army.
Android | iPhone
- CRIME SCENE BY A&E
Inspired by A&E Crime/Investigation shows (First 48, Crime 360 and Live PD), Crime Scene gives players an inside look into crime investigation. Using Google’s advanced AR Core, players can experience a real-world platform to find clues, select crime cases, and scan areas. Users can also leverage tools to collect and analyze evidence that leads them closer to the primary suspect.
- CLANDESTINE: ANOMALY
For AR enthusiasts wanting to bring sci-fi battle experiences to their backyards, Clandestine: Anomaly delivers an action-packed narrative with plenty of features and options. Players defend Earth from an alien invasion against the backdrop of a real environment. When ZenFri released the AR game back in 2015, it received poor reviews. Improvements in the platform, the graphics, and the controls, however, garnered more favorable reviews from critics and users alike. Clandestine: Anomaly is now one of the best humans vs. aliens battle-zone games for both iPhone and Android.
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Global vertical farming market is expected to reach $6,372.5 million by 2023, witnessing CAGR of 24.2% on account of increasing awareness levels among consumers and rising disposable income, leading to the consumption of high value crops. Adoption of organic foods, rising urban population, growing focus towards efficient production of fresh fruits and vegetables among the consumers in the developing countries are expected to boost the growth of the vertical farming market during the forecast period. of the vertical farming is also known as urban farming or indoor farming.
As per the findings of research, lettuce, spinach, broccoli, cucumber, and pepper are the major types of crops that are grown through vertical farming technique. These crops contributed around 80% to the vertical farming market in 2016. The market for spinach is likely to register the highest growth during the forecast period. Hydroponics growth mechanism accounted for the largest revenue share in 2016, as it does not require any soil and offers solutions where water can be reused for growing crops, making this mechanism highly preferable among crop producers.
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High investment in the vertical farming
High price of farmscraper is adversely impacting the growth of vertical farming industry. Most of the hardware used in the industry are very costly, due to their advanced features such as enabled lights and temperature control. The cost of organic pesticides is also increasing, which is driving the total cost of investment. The high cost of hardware makes it difficult for small and mid-sized enterprises to implement them, which is hindering the growth of the vertical farming market. The rising water cost along with increasing electricity price is also hindering the growth of the market, across the globe.
North America is projected to remain the largest vertical farming market throughout the period of analysis. Although small residential urban farming in the region has been around for decades, commercial urban farming has gained traction in the last few years. The region is witnessing a growing inclination towards this farming technology.
The vertical farming industry is moderately competitive, with players offering advanced technology solutions to cultivate specific crops. Some of the major players in the industry are Koninklijke Philips N.V., AeroFarms LLC, Sky Greens Pte. Ltd, Illumitex Inc, Everlight Electronics Co. Ltd, Hort Americas, Agrilution GmbH, American Hydroponics Systems Inc., Urban Crop Solutions Inc., and Vertical Farm Systems.
The global Urolithiasis Management Devices Market was valued at USD 1.27 billion in 2015 and is expected to be valued at USD 1.93 billion by 2024. The alarming growth in the incidence rate of urinary stones, over the years, is responsible for the advancements in the treatment options. European Association of Urology states that it is one of the most common lifestyle disorders with a 10% prevalence rate and requires a systematic treatment approach.
Urolithiasis means formation of stones in the urinary system, mainly including the kidney, ureters, and the bladder. It is a major healthcare concern in the high-end countries such as the U.S., Canada, and Germany with a recurrence rate of 50% in most of the cases. Urolithiasis can be managed with the help of lifestyle changes, controlled diet, or basic medication. However, various treatment approaches need to be adopted for the removal of large stones that cause severe pain. Depending upon the stone size, location in the body, and anatomical variations in the urogenital tract, invasive or noninvasive stone removal procedures are available. For instance, smaller stones can be tackled with external shock waves (extracorporeal shock wave lithotripsy), while larger stones can be removed through surgeries (intracorporeal lithotripsy or percutaneous nephrolithotomy).
Smaller stones generally do not require surgical interventions and can be cured with the help of medication and a healthy diet. However, larger stones necessitate different approaches for their elimination. Extracorporeal lithotripsy is one of the common treatments employed for stone elimination and held a majority market share in the year 2015. Intracorporeal lithotripsy treatments spot and reduce the stones to smaller pieces with the help of endoscopy. For the disintegration of stones, ultrasound or laser techniques are used to enable the passage of smaller fragments through the urinary system. Owing to the effective stone-free rate offered by intracorporeal lithotripsy, it is likely to be preferred as a treatment option during the forecast period.
Furthermore, percutaneous nephrolithotomy is a surgical approach deployed to eliminate larger stones where extracorporeal or intracorporeal lithotripsies prove to be ineffective and typically require a week’s hospitalization.
Ambulatory surgical centers are gaining popularity over traditional hospital and clinic settings due to the time and cost saving benefits. As a result, this end-use segment is expected to record a lucrative growth rate during the forecast period. Introduction of novel surgical technologies, such as endoscopy and micro accessories including guidewires, scalpels, and baskets, to effectively expel stones from the urinary system in a short time has enhanced the overall acceptability of minimally invasive surgeries.
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Further Key Findings from the Study Suggest:
- Urinary stones are highly prevalent worldwide with a 15% global target population and the recurrence rate of 50%. Men are more susceptible to developing renal stones than women.
- Adoption and acceptance of intracorporeal lithotripsy contributed to more than 95% stone-free rate, which will render it the most preferred alternative over extracorporeal and subcutaneous treatments. On the other hand, ambulatory surgical centers will grow at a higher rate due to the associated benefits of lower cost and shorter perioperative time.
- The upward trend in the adoption of sedentary lifestyle coupled with increased consumption of unhealthy food in the developed countries is responsible for the rising incidence of kidney stones. Ambulatory surgical service providers are expected to experience a surge in the treatment demand as a result of the unhealthy lifestyle changes, especially in the developed countries.
Grand View Research has segmented the urolithiasis management devices market by treatment type, end use, and region:
Treatment Type Outlook (Market revenue in USD Million, 2013 - 2024)
- Extracorporeal Shock Wave Lithotripsy (ESWL)
- Intracorporeal Lithotripsy
- Percutaneous Nephrolithotomy
- Other Treatments
End Use Outlook (Market Revenue in USD Million, 2013 - 2024)
- Hospitals & Clinics
- Ambulatory Surgical Centers
Regional Outlook (Market Revenue in USD Million, 2013 - 2024)
- North America
- Asia Pacific
- Latin America
- Middle East and Africa
- South Africa
Globally, in recent years, there has been a shift toward development of sustainable materials to replace petroleum-based derivatives. Moreover, biobased chemicals, which were initially unable to compete with the traditional products on terms of performance in the chemicals industry, are now substituting the petroleum-based products such as diesel and natural gas. The availability of low-cost feedstocks and the rising awareness of consumer toward eco-friendly products are making the biobased chemicals market a lucrative one.
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With growing governments’ supports toward biobased chemicals and introduction of regulations, the adoption of biobased materials is expected to grow in the areas of industrial chemicals, agriculture, pharmaceuticals, and energy. At present, the biobased chemicals market is at a very nascent stage and the competition is modest. The technological changes required for the development of biologically sourced chemicals is huge, and currently the technologies available are just of laboratory scale and have possibilities of industrial scaleup. These create huge opportunities for players operating in the market.
Biobased chemicals are produced using natural feedstocks such as trees, plants, and animals, and are environment-friendly They have applications in industrial chemicals, agricultural products, pharmaceuticals, and food products. In the report, the global biobased chemicals market is segmented on the basis of type, application, fuel, and geography.
The biobased chemicals market on the basis of fuel type can be classified into biodiesel, biogas, and solid biomass. Among these, biogas is expected to hold a significant share in the market during the forecast period. This is due to the fact that biogas has wide application areas, including as a domestic fuel and for generation of electricity.
Based on type, the market can be classified into biodegradable and non-biodegradable chemicals. The biodegradable chemicals include polylactic acid (PLA), polybutylene succinate (PBS), and polyhydroxybutyrate, whereas the non-biodegradable chemicals include bio-polyethylene terephthalate, bio-polyacrylate, and bio-polyethylene.
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The biobased chemicals industry is expected to be driven by government policies such as Energy Independence and Security Act (2007) by the U.S. Congress, which stated to increase the production of clean renewable fuels; and the U.S. Energy Policy Act (2005), which stated petroleum distributors to add ethanol to gasoline. increase the biobased chemicals market size.
Some of the major companies operating in the global biobased chemicals market are Mitsubishi Chemical Corporation, Mitsui Chemicals Inc., Corbion NV, BASF SE, BioAmber Inc., Braskem, Methanex, Novozymes A/S, BEWiSynbra Group AB, and PTT Global Chemical Public Company Limited.
Hybrid electric vehicles are eco-friendly, include reduced emissions and reduced fuel consumption as compared to gasoline engine vehicles, hence the hybrid electric vehicles are gaining popularity across the globe. With several stringent emission policies by various countries, hybrid electric car manufacturers are focusing on developing new hybrid electric car batteries that can be recharged quickly. Data acquisition system and remote monitoring system are being implemented in the hybrid electric vehicles to locate nearby charging stations, help in navigation, etc.
Leading market players are also focusing on improving performance and efficiency of cooling electronics in hybrid electric vehicles, as hybrid electric vehicles employ both electric motor and turbo diesel engine. High energy density and low-discharge rates make Li-ion batteries suitable for hybrid electric vehicles. However, low temperature reduces the energy of the battery, hence manufacturers are focusing on increasing capacity of Li-ion batteries in cold temperatures.
According to the latest report by Fact.MR, the global hybrid electric vehicles market is anticipated to witness robust growth, registering 13.8% CAGR during the forecast period, 2017-2022. Reduced fuel costs, stringent emission policies, high resale value are some of the factors driving the demand for hybrid electric vehicles across the globe. Manufacturers are also working on delivering lightweight and innovative vehicles to meet changing preferences of customers. Following insights show how the global hybrid electric vehicles market will perform in the next five years.
5 Forecast Highlights on Global Hybrid Electric Vehicles Market
- Asia Pacific Excluding Japan (APEJ) is expected to remain dominant in the global hybrid electric vehicles market. APEJ hybrid electric vehicles market is projected to bring in nearly US$ 16,800 million revenues by the end of 2022.
- North America hybrid electric vehicles market is also expected to experience impressive growth during 2017-2022. Owing to the government focusing on pollution reduction, zero-emission vehicles are increasingly being promoted, hence, North America is witnessing the growth in adoption of hybrid electric vehicles. Moreover, manufacturers are also introducing cost-effective and lightweight vehicles.
- Stored electricity is expected to be the largest power source for hybrid electric vehicles. Towards the end of 2022, stored electricity is estimated to reach nearly US$ 33,600 million revenues. Meanwhile, the on board electric generator is also expected to witness significant growth during the forecast period, 2017-2022.
- Parallel hybrid powertrain system is estimated to account for nearly three-fourth of the revenue share by the end of 2017. The parallel hybrid powertrain system is projected to create an incremental opportunity of over US$ 16,600 million between 2017 and 2022.
- Compared to commercial hybrid electric vehicles, passenger hybrid electric cars are expected to witness robust growth. By the end of 2022, passenger hybrid electric cars are estimated to surpass US$ 25,200 million revenue. Whereas, commercial hybrid electric vehicles are projected to account for nearly one-third of the revenue share on global revenues by 2017 end.
The report has also profiled leading players in the global market for hybrid electric vehicles, which will remain active through 2022. These include companies such as Nissan Motor Corporation, Limited, Bayerische Motoren Werke AG, Honda Motor Company, Limited, Toyota Motor Corporation, Volkswagen AG, Tesla Motors, Inc., Mitsubishi Heavy Industries Ltd, Renault SA, Ford Motor Company, Daimler AG, and General Motors.
The global sectionalizers market is projected to create lucrative growth opportunities in the near future due to the swelling need for uninterrupted transmission of power in the commercial as well as residential sector. The manufacturing industry in particular could show massive demand for sectionalizers because of higher adoption compared to that of isolators. Besides manufacturing, sectionalizers could be highly demanded in the food and beverage and healthcare industries. Furthermore, the rising trend of using smart electrical distribution systems is foreseen to bring in several profit-making prospects for players in the global sectionalizers market. This could also reflect positively on the demand for automatic sectionalizers.
Fact.MR forecasts the global sectionalizers market to log a 5.10% CAGR between 2017 and 2022 as it reaches an estimated valuation of US$1.4 bn by the final forecast year. By type of insulator material, the global sectionalizers market is classified into silicone, porcelain, polymer, polyethylene, and ESP silicone. Among these, porcelain could take hold of a king’s share of the global sectionalizers market. In 2017, it collected revenue earnings worth a US$0.10 bn in the global sectionalizers market. Silicone is foretold to tread upon the heels of porcelain vis-à-vis revenue growth.
By voltage rating, the global sectionalizers market is divided into above 27 kV, 15-27 kV, and 0-15 kV. Among these, 0-15 kV could show dominance in the global sectionalizers market on the basis of revenue. By the end of 2022, the segment is predicted to attain the valuation of US$0.19 bn. Besides gaining a larger share of the global sectionalizers market, it could post a higher CAGR during the said forecast period.
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By type of control, the global sectionalizers market is bifurcated into programmable and electronic resettable sectionalizers. Among these, electronic resettable is envisaged to achieve a lion’s share of the global sectionalizers market. In 2017, it secured a valuation of US$0.19 bn in the global sectionalizers market. On the other hand, programmable resettable is anticipated to exhibit a higher CAGR in the global sectionalizers market.
By type of phase, the global sectionalizers market sees a classification into single phase and three phase. Among these, three phase could be a higher revenue getter of the global sectionalizers market. By the end of 2022, it is expected to bag a US$0.26 bn in the global sectionalizers market. It could also register a higher CAGR in the global sectionalizers market. The adoption of three-phase sectionalizers is prognosticated to increase owing to the rising need for continuous power supply in various industries.
From a geographical standpoint, Europe and North America could be among lucrative regions of the global sectionalizers market. However, Europe is prophesied to follow North America in terms of growth as the latter achieves a larger share of the global sectionalizers market. North America could leverage the availability of advanced and robust distribution network for gaining a higher share of the global sectionalizers market. Asia Pacific could be another rewarding region pushing the growth of the global sectionalizers market. It is prognosticated to show quicker growth in the global sectionalizers market. This could be due to the increase in demand for sectionalizers in Australia, Japan, India, and China.
The Asia Pacific sectionalizers market could take advantage of the increasing refurbishment of older power distributed systems, installation of new distribution lines, and rising need to improve the efficiency of existing distribution infrastructure. Rising energy consumption, improvement in power reliability, reduction in power outages, and growing investment to automate distribution for power reliability and quality could be other factors augmenting the demand for sectionalizers in the region. Governments offering guaranteed service programs and performance-based incentive schemes and swelling investment in smart grids are also expected to catapult the Asia Pacific sectionalizers market.
Growing demand for security devices in vehicles has led to an upsurge in demand for the airbags in the automotive industry globally. In addition, government in various countries have imposed regulations regarding security devices in the automotive industry. These factors are expected to contribute towards growth of the global automotive curtain airbag market positively. A recently compiled report by Fact.MR reveals that the global market of automotive curtain airbag is projected to register a CAGR of 5.5% over the forecast period, 2017-2022.
Factors Fuelling Growth of the Global Market
Growth of the global market of automotive curtain airbag is bound to several macro and micro economic factors. Demand for strong automotive curtain airbags is mainly concentrated in the transportation, automotive and healthcare industry. Frictional resistance, wear and tear of the vehicles, and complex design of the vehicles result in the unexpected accidents globally. Attributed to unexpected accidents, the passengers could injure their necks and knees. Manufacturers prefer coating the airbags integrated in the vehicles with neoprene coating to ensure that the security devices are strong and resistant to heat. The automotive curtain airbag will continue to witness considerable adoption attributed to increasing demand for security devices in the vehicles.
Moreover, government in several countries have imposed legislations regarding the security devices in the vehicles. As the government has imposed legislations regarding the security devices in the automotive industry, manufacturers are integrating advanced features in order to ensure security of the passengers during an unexpected accident.
With surge in technological development, consumers prefer opting for automotive that are integrated with devices that ensure the safety and security of the passengers. Vehicles equipped with security devices offer secure, and flexible transportation system to the customers. These factors are likely to contribute towards growth of the global market of automotive curtain airbag positively.
Neoprene to Represent a Dominant Segment
Increasing demand for curtain airbags that are strong and resistant to ozone, oil, chemicals, and heat has led the manufacturers to coat airbags with neoprene. Sales of neoprene airbags is likely to remain high as compared to the other types of coating in the global market. Currently, the neoprene coat type segment is projected to represent around US$ 50 Mn by 2022-end.
Nylon is projected to represent a significant revenue growth as compared to other yarns available in the global market. The nylon yarn type segment is projected to represent more than US$ 40 Mn in the global market by 2017-end. The nylon segment is projected to reflect a relatively high CAGR in the global market of automotive curtain airbag through 2022.
By sales channel, sales of the automotive curtain airbags is projected to remain high through the OEM sales channel. The OEM segment is projected to represent more than US$ 50 Mn by 2017-end. However, sales of automotive curtain airbags continue to witness relatively faster growth through the aftermarket channel globally.
Mid-sized passenger cars is likely to sell more than the other vehicle in the global automotive curtain airbag market. The mid-sized passenger cars vehicle type segment is projected to represent around US$ 15 Mn by 2022-end. On the other hand, the compact passenger car is projected to reflect a relatively high CAGR in the global market through 2022.
Major players in the global market of automotive curtain airbag are Takata Corporation, Autoliv, Inc., Denso Corporation, Daicel Corporation, Toyoda Gosei Co. Ltd., Hyundai Mobis Co. Ltd., Kolon Industries, Inc., ZF Friedrichshafen AG, Delphi Automotive PLC, and Toray Industries, Inc.
Powered by diesel or gas, portable generators provide temporary electricity up to certain level of wattage. These generators are generally used by residents and businesses to keep the vital appliances operating during a power cut. Stringent regulations by government in various countries to reduce toxic emissions is encouraging manufacturers to focus on developing gas generators instead of diesel generators. As compared to diesel generators, gas generators emit very less amount of pollution and also operate silently. Manufacturers have also started focusing on developing bi-fuel portable generators. As these generators lead to low gas emission and save cost. Meanwhile, tri-fuel portable generators are also being developed as they can run on gasoline, natural gas as well as liquid propane.
Manufacturers are offering better options including lighter and more compact designs. Undergoing technological advancements, smart portable generators are also being developed with advanced features. Residential sector being the largest user of portable generators is facing the problem of deadly carbon monoxide emissions from portable gasoline-powered generators. Hence, this is resulting in the development of technology or method by manufacturers to reduce carbon monoxide emissions from portable generators.
According to the latest report by Fact.MR, the global portable generators market is expected to witness steady growth, registering 5.1% CAGR during 2017-2022. Owing to the low-cost and providing power supply in an emergency, portable generators are gaining popularity among residents and businesses. Meanwhile, manufacturers are also focusing on various technologies to develop eco-friendly generators and to save fuel cost.
5 Forecast Highlights on Global Portable Generators Market
- North America is expected to remain dominant in the global portable generators market. North America is projected to reach close to US$ 300 million by the end of 2022. North America portable generator market is witnessing a growth, due to increasing number of residents opting for portable generators to keep essential appliances at home working during power cut owing to the bad weather conditions.
- Japan portable generators market is expected to experience moderate growth during the forecast period, 2017-2022.
- Portable generators with a power output of 1.0 to 3.0 KW are expected to experience above-average growth during the forecast period. Towards the end of 2022, 1.0 to 3.0 KW portable generators are estimated to reach just above US$ 450 million revenues. Meanwhile, 3.0 to 5.0 KW portable generators are expected to gain more than one-fourth of the revenue share by 2017 end.
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- Residents are expected to emerge as the largest users of portable generators during 2017-2022. By the end of 2017, the residential sector is projected to account for nearly three-fifth of the revenue share on global revenues. Meanwhile, the commercial sector will show moderate growth during the forecast period.
- Portable generators offering standby backup power are expected to witness above-average growth. Accounting for more than three-fourth of the revenue share by 2017 end, the standby backup power application is projected to surpass US$ 750 million revenue by the end of 2022.
The report has also profiled leading players in the global market for portable generators, which will remain active through 2022. These include companies such as Briggs & Stratton Corp, Champion Power Equipment, Generac Power Systems, Inc., Honeywell International Inc., Kohler Co. Inc., NIDEC Corp, STEPHILL GENERATORS LTD, and Yamaha Motor Co., Ltd.
The global organic hair care market is predicted to witness a rising shift from the manufacture of solvent-based to water-based products, which help with lower hair damage. Strong investment in the research and development of natural ingredients that can take care of dandruff, dry hair, scalp irritation, and several other hair problems could set the tone for significant growth of the global organic hair care market. One of the popular trends observed in the global organic hair care market is the rising demand for natural ingredients that can resolve specific hair problems.
Fact.MR prognosticates the global organic hair care market to register a 6.2% CAGR between 2017 and 2022 to reach a valuation of US$4.1 bn by the final forecast year. Among different products offered in the global organic hair care market, shampoo could be a high-performing segment. An incremental opportunity of more than US$0.3 bn could be created by this segment during the course of the forecast period. The segment is also anticipated to show an impressive rise in the global organic hair care market. Shampoo could be a top-selling product of the global organic hair care market. Other products offered in the global organic hair care market are styling agents, hair colorants, hair oils, and conditioners.
By sales channel, the global organic hair care market is categorized into online store, drug store, modern trade, specialty store, and professional salon. Among these, specialty store could show strong growth in the global organic hair care market all through the course of the forecast period. Professional salon is prophesied to earn close to a US$1.1 bn by the final forecast year. It could be one of the most rewarding segments of the global organic hair care market.
Geographically, the global organic hair care market is projected to find North America taking a lion’s share by the end of 2022. The demand for organic hair care could increase in the region due to climate and seasonal changes affecting hair quality. Rising consumer awareness about hair care products that are based on natural ingredients is forecast to propel the growth of the North America organic hair care market. Europe could be another region showing impressive growth in the global organic hair care market. Rising demand for superior and high-quality organic hair care products is expected to cause a surge in the growth of the Europe market.
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Water safety issues and large focus on investing in research and development to follow safety norms related to eco-friendly products set by governments are foreseen to augment the demand in the Europe organic hair care market. In this regard, it could be said that the region may witness strong demand for dry shampoo in the global organic hair care market. On the other hand, Asia Pacific is envisioned to exhibit quicker growth in the global organic hair care market. Availability of several distribution channels and changes in lifestyle and customer preferences could push the organic hair care market in the region.
The demand for organic hair care products in Asia Pacific is predicted to soar on the back of increasing purchasing power of consumers and high population growth. The advent of novel products in the natural and Ayurvedic spheres and widening base of loyal customers could create lucrative opportunities in the Asia Pacific organic hair care market.
The presence of small and large companies could render the global organic hair care market moderately fragmented. High focus on new product development and merger and acquisition is expected to become a trend that most players could follow in the global organic hair care market. Players may also concentrate on attracting the young population with innovative organic hair care products.